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Privacy Policy

Last updated: May 2026

Introduction

Welcome to HomeFlowUK (“we”, “our”, “us”).

HomeFlowUK is committed to protecting your privacy and handling your personal information transparently and securely. This Privacy Policy explains how we collect, use and protect your information when you visit our website.

By using this website, you agree to the terms outlined in this Privacy Policy.

Who We Are

HomeFlowUK is a UK-based smart-home and home-improvement media platform providing:

  • homeowner guides
  • smart-home advice
  • product recommendations
  • reviews and comparisons
  • and home energy information.

For privacy-related enquiries, please contact:
Email: hello@homeflowuk.co.uk

Information We Collect

Information You Provide

  • Name
  • Email address
  • Information submitted through contact forms
  • Newsletter signup information

Automatically Collected Information

  • IP address
  • Browser type
  • Device information
  • Website usage data
  • Pages visited
  • Referral sources
  • Cookies and tracking information

How We Use Your Information

We use information collected to:

  • improve website performance
  • personalise user experience
  • provide newsletters and updates
  • respond to enquiries
  • analyse website traffic
  • improve content and recommendations
  • monitor affiliate link performance
  • maintain website security

We do not sell your personal data.

Cookies

HomeFlowUK uses cookies and similar technologies to:

  • analyse traffic
  • improve website functionality
  • remember user preferences
  • support analytics and marketing tools
  • track affiliate link performance

You can manage cookie settings through your browser preferences.

Analytics & Tracking

We may use third-party services including:

  • Google Analytics
  • Google Search Console
  • MailerLite
  • Meta Pixel
  • Pinterest Tag
  • TikTok Pixel

These services may collect anonymised usage data to help improve our website and marketing performance.

Affiliate Links & Advertising

HomeFlowUK participates in affiliate marketing programmes.

This means we may earn commissions when users click affiliate links and make purchases through third-party websites, at no additional cost to users.

Affiliate partners may use cookies or tracking technologies to record referrals and purchases.

We may work with affiliate networks and brands including:

  • Amazon Associates
  • Awin
  • Impact
  • Partnerize
  • and other home-improvement and smart-home partners.

Email Marketing

If you subscribe to our newsletter, we may send:

  • smart-home updates
  • homeowner advice
  • energy-saving content
  • product recommendations
  • promotional content

You may unsubscribe at any time using the unsubscribe link included in emails.

We use MailerLite or similar email service providers to manage newsletter communications.

Third-Party Websites

Our website may contain links to third-party websites.

We are not responsible for:

  • the content
  • privacy policies
  • or practices

Users should review the privacy policies of any external websites they visit.

Data Security

We take reasonable measures to protect personal information from:

  • unauthorised access
  • misuse
  • loss
  • disclosure
  • or alteration.

However, no online transmission or storage system can be guaranteed as completely secure.

Your Rights

Under UK GDPR and applicable data protection laws, you may have the right to:

  • access your personal data
  • request corrections
  • request deletion
  • object to processing
  • withdraw consent
  • request data portability

To exercise these rights, please contact: hello@homeflowuk.co.uk

Data Retention

We retain personal information only for as long as necessary to:

  • fulfil the purposes outlined in this policy
  • comply with legal obligations
  • resolve disputes
  • and enforce agreements.

Children’s Privacy

HomeFlowUK is not intended for children under 13 years of age.

We do not knowingly collect personal information from children.

Changes To This Privacy Policy

We may update this Privacy Policy from time to time.

Any updates will be posted on this page with a revised “Last updated” date.

Contact

For any questions regarding this Privacy Policy, please contact:

HomeFlowUK
Email: hello@homeflowuk.co.uk

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